A very exciting knitwear brand, which allows the consumer to customise their chosen product. Each garment is then knitted on demand so no large stock is held or surplus pieces are created. The name of the customer also appears on the sewn in label on the customised piece, making this garment truly unique and personal. Very interesting concept and seemingly very successful as they are also part of Selfridges’ Bright New Things.
From the Unmade about page:
Unmade are a London-based brand reinventing the knitwear industry. By using cutting-edge technology to produce unique one-off garments, we’re making a more relevant and sustainable industry that’s designed for the future.
Founded by Royal College of Art graduates Ben Alun-Jones, Hal Watts and Kirsty Emery, Unmade collaborate with creatives across a range of disciplines to bring together the best of art, fashion and design, which you then define. In just a few clicks disrupt your pattern, shift lines and clash colours to create a made-to-order piece of knitwear that’s uniquely you.
We hold no stock – nothing exists until you place your order and the production process begins. Each garment is produced in Somerset House, London, on our industrial knitting machines, from the finest materials. Choose from extra-fine merino, pure cashmere and Pima cotton – new for spring 2016. Hand-finished in the studio, every piece of knitwear comes with its own personalised label and is delivered to you within 7-10 working days.
Our Process At Unmade, we collaborate with creatives across a range of industries to bring together the best of art, fashion and design, which you then define to create your own one-off knitwear.